Author: Lou Landau

Challenges from other LOs

A guy from a different mortgage company called me up. He wanted to inquire about the Mint Capital. He told me he had to hire and train his own processor. He didn’t have the time and knowledge to train the processor. He was new in the loan officer field and he didn’t yet know everything. […]

Winning with the daily tax

“Nobody wakes up and intentionally sets out to gain 100 pounds,Or lose their house,Or lose their job,Or see their kids in rehab,Or go through a painful divorce.It happens unintentionally, due to our small choices.” — Darren Hardy As Dr. William James says, “It’s the tiny, little daily taxes that add up to huge dysfunction.” One […]

Book 7. Day 66: Objections

Your prospect has been conditioned from hundreds, if not thousands, of prospecting calls. Disrupt his pattern! Today’s episode of Daily Burst of Inspiration reading “Objections” by Jeb Blount Link in the comments section Have a great day!

Winning or losing?

A LOs had eight files “cooking” at once. (Meaning, eight super-hot leads that are going to sign soon.) I had a conversation with him one day. He told me he didn’t submit a single file for the past two months. He had an empty pipeline. For two months straight he has been making calls every day. […]

Motivational review

Are you in sales? Being in sales requires commitment.  Full commitment. 100% commitment. Commit yourself to a minimum amount of tasks you will complete daily. Minimum amount of cold calls daily.Minimum amount of green time daily.Minimum amount of people you will talk to daily. Minimum commitment. No negotiations. 3 months. 6 months. 9 months. According […]

Book 7. Day 65: Objections

Frameworks give you agility in the heat of the moment toshift your message to the unique situation and prospect. A chance, to respond with something that is completely unexpected. Today’s episode of Daily Burst of Inspiration reading “Objections” by Jeb Blount Link in the comments section Have a great day!

GWC

The EOS system incorporates a powerful tool. In order for a person to succeed in their role, they need to “GWC”. G = “Get it”W = “Want it”C = “capacity” GET IT: The person needs to ‘get’ it. They need the smarts and insights to understand their role. For example, the role of playing music. […]