Does your story align with reality?
Do you need 4 color handout pages to relay the story to prospects about the company?
Or just a minute or two to strike the “peak of the story” and start a dialogue?
Today’s episode of Daily Burst of Inspiration reading “New Sales Simplified” by Mike Weinberg, Sales Story as the most important weapon of all.
Salespeople? Sales teams?
Aren’t we all in the frontlines?
We know full well – we are accountable when dealing with the company…
Yes! we all need to tell a compelling story…
But it needs to be true…need to be real…
A story that does not align with reality is bound to crumble.
Consistency, integrity and reality are all factors for an effective story.