Are you part of a salesteam?
Get everyone together…
If not, get people from the company who have an interest.
If you are a solo practitioner, do this on your own.
Today’s episode of Daily Burst of Inspiration reading “New Sales Simplified” by Mike Weinberg’s Coach Power Statements for his own business.
In this Sales Story Exercise, Mike shares a result that is well worth your time and energy.
Key questions you can ask for your clients.
Get 3 blank papers.
Each sheet for client issues, offerings and differentiators.
Tackle the client issues first.
This is the most critical.
Don’t overthink it.
Start by writing these questions:
-Why did your best customers initially come to you?
-What business problems were they facing?
-What results were they looking to achieve?
Experience shows this is best done with the team.